South Walton

Media Kit

Northwest Florida's oasis of South Walton is a premier destination that is continually recognized by the top awards in the industry. Named a “Hassle Free Beach” by USA Today, South Walton boasts 26 miles of sugar-white sand, turquoise water and 16 unique beachside neighborhoods. Here, you are home. In South Walton you can find your perfect beach.

All Media

Brand Standards Guide

There are many strategic elements to our brand, inclusive of South Walton, Authentic Walton and Walton County Tourism. Please feel free to reference our brand standards guide for your needs. Click the button below to view the full guide in PDF form.

Expert Guide

From “Where is South Walton?” to “Where are wheel-chair accessible beaches?” or “Where can I find a waterfront restaurant?” we’ve put all kinds of information at your fingertips.

Photo & Video Library

Want to showcase South Walton in your story? Click on the link below to view a collection of high-resolution images and video, complete with captions, that tell the story of our family friendly destination, known for its sugar-white sand and turquoise water, year-round events and award-winning culinary scene. Don't see exactly what you're looking for? Additional image requests can be made by contacting SouthWalton@TurnerPR.com.

Destination Overview

South Walton encompasses a strand of 16 beach neighborhoods, each with unique personality, architecture and energy. Find your perfect beach in neighborhoods renowned for scenic beauty, sugar-white sand beaches and turquoise water. An upscale, yet casual place to unwind, South Walton rejuvenates and builds lasting memories.

16 Beachside Neighborhoods

South Walton is home to 16 unique beach neighborhoods, each with its own charm and personality. Some worldly and exotic, a few eclectic and artsy, others as friendly and casual as your favorite Jimmy Buffett song. Sprinkle them all with a wide range of accommodations, from premium resorts to charming B&Bs to cozy beachside cottages. Spice with a delectable mixture of beach cuisine, whether it be local seafood prepared by an award-winning chef, casual comfort food, or warm homemade donuts.

South Walton's Natural Elements

Approximately 25,000 acres, or 40 percent of the total acreage that makes up South Walton, is state owned and protected from future development. The area's four state parks and one state forest offer a vast amount of open space for hiking, biking, camping, picnicking, canoeing or kayaking.

South Walton Events

There’s always something going on in South Walton. Beyond the sugar-white sand beach and turquoise water, endless events await. From wine tastings to art walks, farmers markets to half marathons, there’s never a dull moment. And it’s a beach for any season. No matter the time of year, there’s festivals, fun and food for any mood that strikes.

South Walton Logos

Feel free to use our brand assets for your needs, but please make sure to use them as they are. Click the button below to view all of our logos in various print and digital (vector) formats. They are all available for direct download.

explore our beach Neighborhoods

Explore our Neighborhoods

plan your Trip

Step Away And Get Closer

things to Do

Millions of Moments to Remember