Partner Programs

• COOPERATIVE ADVERTISING
   

  The Walton County Tourism Department offers tourist-facing businesses the opportunity to purchase media at a reduced cost through the robust annual cooperative marketing program. This program includes both traditional and digital media placements for Bed Tax collectors, and digital placements for non-Bed Tax Collectors. You can review the robust offerings in advance of sales opening within the 2022-2023 Sales Kit. 

  Sales for the annual program open Monday, May 23rd at 4pm CDT and close Friday, May 27th at 4pm CDT. During this time period, please visit coop.visitsouthwalton.com to sign up or sign in, explore the opportunities and purchase today! Within this system, partners can see all opportunities to purchase as-needed, and upload the needed assets with ease. This turn-key solution provides a one-stop-shop for media purchase.

  Also, partners are still able to purchase supplemental campaigns for the current fiscal year, which will begin 5 weeks after the purchase date. This offers partners the opportunity to anticipate a need for additional promotion and purchase it, providing more flexibility. As with the annual program, the Walton County Tourism Department covers at least half the cost of each placement.

  If you have questions about this program, please contact Kelli Carter, Director of Marketing, Kelli@visitsouthwalton.com or call (850) 267-1216 or Katie Campbell at our agency of record at vswpartners@z-comm.com or (504) 558-7778. 

• VISITOR GUIDE LISTINGS

  All bed tax collectors are provided the opportunity to create, maintain and update an accommodation listing in STAY: The Official Accommodations Guide of South Walton.

  Please log into our partner extranet to verify or update your account and listing details. If you need access to the extranet or a password reset, please contact Amelia@visitsouthwalton.com. 
  
  To read about how to set up a web listing for your accommodation(s), click here. Unlike our print guide, Book > Direct listings do not follow a specific timeline for edits and can be created or updated anytime. Contact us so we can help you create an attractive web presence!

• SPECIAL EVENTS MARKETING

  The Visit South Walton Event Marketing Grant Program is intended to support, grow and promote local special events that have the ability to generate overnight stays, strengthen the Visit South Walton brand and enhance the Walton County vacation experience. Applicants whose events are accepted into the program will receive a combination of marketing support and reimbursement funds that are intended to achieve the above-listed objectives.

  South Walton

  North Walton

  Please contact Rebekah Paul at Rebekah@visitsouthwalton.com with any questions.

• Book Direct Message Program
   
• Website Listings